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Communication Plan

A communication plan outlines an Identity, Credential, and Access Management (ICAM) program’s objectives, goals, themes, and approach. You should create a communication plan early in the life cycle to communicate consistently and effectively with users and stakeholders.

The following table includes a summary of some common communication activities you should prioritize in your program.

Communication Description
Target Audience
Delivery Media
Educational resources for stakeholders and users Various stakeholder groups Website, Collaboration portal
Ad hoc updates for system rollout events and changes User population Email, newsletter bulletin
Leadership briefing highlighting objectives and status Agency leadership Slide presentation, meeting
Messages from leadership ICAM implementers Memo, email
Awareness materials explaining workstream features and milestones User population Social media, videos, brochures, posters
Lessons-learned workshops ICAM implementers Meeting, teleconference, webinar
Large-scale gathering (agency ICAM conference or all-hands) ICAM implementers, User population Meeting, teleconference, webinar

You should tailor the messages and delivery methods to the stakeholders. The goal of this plan is to inform and involve stakeholders by providing regular and well-structured communications, to foster and maintain stakeholder support and reduce risk.

Lesson Learned

Communicate about changes that will impact users early and often, and across multiple messaging vehicles.